The Heel Shoe FittersOboz - The Heel Shoe Fitters

True to the Trail®

It’s the compass heading that guides everything we do. From building great fitting footwear to how we
give back to our community and the way we treat our planet. It’s a mindset that grounds us in what’s
most important, doing things the right way. Because any other just wouldn’t be true to the trail.

We plant a tree for every pair of Oboz sold. It’s that simple. Since our very first pair sold back in 2007,
we’ve had a tree planted — that’s over 2 million trees and counting. Help us plant One More Tree today!

It’s what’s inside that counts

Every pair of footwear we make comes complete with our premium O FIT Insole™ for unmatched fit,
feel and performance. Molded to match the specific shape and construction of every pair we make, this
purpose-designed technology maximizes stability and support that’s unmatched in the industry.